Research on Backers’ Motivations in Reward-Based Crowdfunding with Analytic Network Process

نویسندگان

چکیده

Crowdfunding is an innovative conceptualized alternative to traditional funding mechanisms which bypasses bureaucracy and eliminates geographical barriers by more contributor with less contribution. The motivation criteria that mobilize backers for crowdfunding especially those who don’t have a certain financial expectation are important research topic. In this study, the factors affect of backers, in reward-based campaigns were researched, prioritized their effects on decision examined using Analytic Network Process (ANP). As matter fact, it seen most factor reliability platform instead reward participate campaigns. Considering still quite new, platforms prominent part process promised rewards generally low monetary value or high fraud rate, result isn’t considered surprise.

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Not just an ego-trip: Exploring backers' motivation for funding in incentive-based crowdfunding

Incentive-based forms of crowdfunding – such as reward-, equityand lending-based crowdfunding – are becoming increasingly popular. However, research that studies backers’ motivations for funding in these environments is still in an embryonic state, revealing an inconsistent and narrow picture. The few existing studies are largely guided by the idea that backers are mainly egoistically motivated...

متن کامل

The Analytic Network Process

Abstract   The Analytic Network Process (ANP) is a generalization of the Analytic Hierarchy Process (AHP). The basic structure is an influence network of clusters and nodes contained within the clusters. Priorities are established in the same way they are in the AHP using pairwise comparisons and judgment. Many decision problems cannot be structured hierarchically because they involve the inter...

متن کامل

application analytic network process (anp) in designing forest road network based on multifunction forestry using

forests as a renewable source has effective and useful role in economic and social activities of society. network of forest roads as infrastructure division’s forest planning units (compartments) of forest management plans, management, logging, exit of wood and plays a major role forest protection. aim of this study, designed forest road network according to multi-purpose forestry using the net...

متن کامل

Research on the Maintenance Decision Model for Marine Equipment Based on Analytic Network Process

Abstract Maintenance policy selection for vessel equipment is a multiple criteria decision making. To ensure security, reliability and efficiency of vessel equipment, a maintenance decision model based on risk, availability and cost was proposed according to the characteristics of vessel equipment maintenance. For modeling, analytic network process (ANP) has been employed. And the maintenance p...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: Manisa Celal bayar üniversitesi sosyal bilmler dergisi

سال: 2021

ISSN: ['1304-4796', '2146-2844']

DOI: https://doi.org/10.18026/cbayarsos.680701